Al Borowski Presents

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Excellent E-mails...More Than Etiquette - Results

The Next E-mail You Send Could Cost You Dearly!

Preview Email Effectiveness Video

This program reveals tips and techniques to help you enhance or preserve your image, your results, and
your security anytime you send an e-mail.


With e-mail, you seldom get a chance for a "Do Over."

As soon as you hit that "Send" button, your message becomes a legal document. If you would not want
one of your e-mails read on the evening news, you need to understand and practice a lot more than
"e-mail etiquette."

For example, "CC" no longer means "Carbon Copy."

Government and company record retention policies now include e-mail messages.

Your job, reputation, and career can become negatively affected by internet addition and e-mail discrimination.

Don't gamble. Discover common sense tips and techniques to ensure your e-mails work for you, not against you.

You will learn to:

1. Compose Subject Lines and Topic Sentences that instantly grab and hold the reader's attention.

2. Create clear, concise, correct, complete, and conversational e-mail messages that save time,
     get better results and promote a powerful, professional image.


3. Organize the structure, graphics, and content of your e-mails to create "Readability Appeal" to ensure
    your readers read, understand, remember, and act on your message.

Click the link below to preview some of the content of the program.

Preview Email Effectiveness Video